Director Sales and Marketing
Saint Peter•Full-time
BBD 170,000 - BBD 200,000 annually
BBD 170,000 - BBD 200,000 annually
About the Job
Dual Director of Sales and Marketing
Location: Caribbean
Compensation: $170,000 - $200,000 (First $130,000 Tax-Free)
Location: Caribbean
Compensation: $170,000 - $200,000 (First $130,000 Tax-Free)
Position Overview
We are seeking an accomplished and visionary Dual Director of Sales and Marketing to lead the revenue and brand growth efforts for a luxury hotel property in the Caribbean. This role combines strategic oversight with hands-on leadership, requiring a professional who can balance innovative marketing strategies with effective sales initiatives. The ideal candidate will drive occupancy, revenue, and market share while ensuring the property’s reputation as a premier destination for luxury travelers.
We are seeking an accomplished and visionary Dual Director of Sales and Marketing to lead the revenue and brand growth efforts for a luxury hotel property in the Caribbean. This role combines strategic oversight with hands-on leadership, requiring a professional who can balance innovative marketing strategies with effective sales initiatives. The ideal candidate will drive occupancy, revenue, and market share while ensuring the property’s reputation as a premier destination for luxury travelers.
Core Responsibilities
Strategic Leadership:
- Design and execute integrated sales and marketing strategies that align with the property’s revenue and growth objectives.
- Conduct in-depth market research to identify trends, opportunities, and competitive advantages within the Caribbean’s luxury hospitality sector.
- Collaborate with cross-functional teams to enhance brand visibility and guest engagement through creative and impactful campaigns.
Sales & Revenue Management:
- Set and achieve ambitious revenue goals for rooms, events, and ancillary services.
- Build and maintain relationships with key partners, including travel agents, corporate clients, and industry stakeholders.
- Lead group and corporate sales efforts, with a focus on MICE (Meetings, Incentives, Conferences, Events) opportunities tailored to the Caribbean market.
- Negotiate contracts and agreements to secure long-term, high-value partnerships.
Marketing Leadership:
- Oversee the development and execution of digital and traditional marketing initiatives, ensuring a consistent and compelling brand message.
- Partner with operational teams to align marketing efforts with the guest experience, creating memorable stays for luxury travelers.
- Manage content creation and campaigns targeting international audiences, with a focus on high-net-worth individuals and leisure travelers.
- Evaluate the effectiveness of marketing programs, ensuring optimal use of resources and measurable results.
Team Development:
- Lead, mentor, and inspire a high-performing sales and marketing team, fostering a culture of accountability and innovation.
- Provide professional development opportunities to align team capabilities with the property’s strategic goals.
- Promote collaboration between sales, marketing, and operations teams to streamline efforts and enhance guest satisfaction.
Qualifications & Experience:
- Bachelor’s degree in Business, Marketing, Hospitality Management, or related field.
- At least 10 years of progressive experience in sales and marketing within the luxury hospitality industry, with 5+ years in a senior leadership role.
- Proven success in driving revenue growth and increasing market share in competitive environments.
- Expertise in revenue management strategies, CRM systems, and digital marketing platforms.
- Strong knowledge of the Caribbean tourism market, with established industry connections being a significant advantage.
Key Skills:
Strategic thinker with the ability to adapt to market trends and develop innovative solutions.
Strategic thinker with the ability to adapt to market trends and develop innovative solutions.
- Exceptional relationship-building and negotiation skills with clients, partners, and stakeholders.
- Strong leadership and team-building capabilities, fostering collaboration and excellence.
- Excellent communication and presentation skills, both written and verbal.
- Proficiency in analytics tools, digital marketing platforms, and revenue management software.
Why Join Us?
This is a unique opportunity to lead in one of the world’s most sought-after destinations. The Caribbean offers not only a vibrant and dynamic hospitality environment but also the opportunity to experience its unparalleled natural beauty and rich cultural heritage. With a competitive compensation package and the added benefit of tax-free earnings on the first $130,000, this role is both personally and professionally rewarding.